The Profit Loop With Alisa Conner

18. Finding Your Keywords and Putting Your SEO Into Action

In today's episode I talk with Mike Michaelson of LegitClick Media and we are talking SEO.  If you are like many people, including me, you may be cringing at the thought.  But stop!  This is important and I believe in your ability to understand Search Engine Optimization.  Mike and I give you the inside scoop on why SEO is SUPER important even in 2019.  It is THE best way for you to rank higher in google and show up in social media searches.  (Yes that's totally a thing!)
You know the best place to hide a dead body right?  On the second page of Google.  Corny humor aside, the reality is if you are creating content, written, video or even audio if you aren't utilizing SEO in your great content, no one (or hardly anyone) is seeing it.  You need some serious tips from an expert on how to rank and stay top of mind.  Mike generously shares his expertise today.
In 2018, Hubspot surveyed companies about their number one marketing priority and guess what came in 1st place - you guessed it SEO.  Just a heads up there are paid versions of SEO where you pay someone to help you rank higher, but we are talking about how to rank your own content organically (read free) so that more eyeballs see what you have poured your heart and soul into.
Of course these branding components apply:
Know who your audience is
Know what they are searching for - which key phrases, terms, words
Offer a unique solution to their problem once they arrive otherwise they are outta there faster than a losing super bowl team
Because I believe this is SO important, I've created a resource cheat sheet for you with some Free SEO tools to get you started.  You can find that cheat sheet here.
Find Out More About Mike
LegitClickMedia.com
Facebook
LinkedIn
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17. Planning Your 2019 With Intention & Strategy

In today's episode I share my simple process to plan and reach your goals quicker and easier in 2019.  This system takes into consideration not only the practical alignment of creating your goals (you already know all of those systems) but it also includes the evaluation of where you are currently, what went right, what went wrong and most importantly how can you get  more of the good stuff in your business.
I walk you step by step through this simple process so that you can start out the New Year with a bang and set the intention for your goals so that you can get where you want to be.  It will also help you eliminate some of the head trash we tend to carry around so that you can keep moving forward and leave the past in the past where it belongs.
It's nearly impossible to set your goals without a system and even harder to reach them without a process.  Which is why, I've also created a FREE download for you of the entire process.  You can get that download here.
Listen to the entire episode here:
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If you like the episode, I'd love for you to share it.  Also, if you would like to leave a rating or review, you can do that on iTunes or Google play.  (Thanks in advance!  You rock!)
 
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16. 12 Tips To Practice Self Care in 2019

In today's episode I share with you 12 tips to keep your sanity through self care in 2019.  These are all tips that I have used or currently use to energize, focus and propel my business and my life.  I have to forewarn you there is quite a bit of what some would label as woo woo in this episode.  But, these are just suggestions to feed you when you are feeling depleted and as if you can't move forward becasue you are stuck in the muck.  Take what suits you, try some that are new if you want to, but most importantly - take care of you. 
You will find there is quite a resource list for this episode below.  Most of the resources I list are free, but some likely have a small fee associated with them.  I hope you find them useful and beneficial. 
Also, in this episode I announce the creation of the Feed U Community.  This is a free community I am building on Facebook where we can take the conversations, discussion, questions and more from here to a community environment.  I'd love for you to join us.  You can find the community here.  This is a private Facebook community, but anyone can join.  Just request access and answer the 3 easy questions and you will be added to the group.  I look forward to seeing you inside! :D
P.S.  I don't get an affiliate promos from these tools, I just really like them and hope they help you as well.
 
Resources Mentioned
Insight Timer App
Yoga Apps
Rodney Yee Video
Doterra Essential Oils
Books To Learn About Crystals - The Book of Stones , The Crystal Bible, Love Is In The Earth
White Mountain Jigsaw Puzzles
My Favorite Journal
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15. 3 Tools To Intentionally Plan Your 2019 For Success

In today's episode I talk about the 3 BIG tools I use to plan my day, my month and my year.  I cover my top 3 tools that help me stay focused, be more productive and align with what my heart really wants, not what someone else has told me my business should be.
I've tried a lot of tools over the years, some electronic, some paper and pen.  I give you the scoop on what research shows the best method of tracking, being creative and planning your day.  I also walk you step by step through my planners, planning process and the success I have had since using these tools.
If you're ready to create some impact in 2019 and have the tools to make that leap, tune into today's episode and I will give you the scoop and the tools to get it done.
Listen to the entire episode here:
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P.S.  I don't get an affiliate promos from these tools, I just really like them and hope they help you as well.
Resources Mentioned
Danielle Laporte Planner
The Mastery Journal
The Daily Intentions Planner
Panda Planner
Episode 005 With Teri Karjala
Episode 011 Gratitude, Grounding and Growing Your Business
Focus At Will
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14. Identifying Your Entrepreneurial Exit Strategy & Retirement Plan

In today's episode I talk with Kristen Judd of Money Secrets and she gives us the inside scoop on planning your retirement, saving on taxes now and how to create an exit strategy as an entrepreneur.
If you haven't been planning your retirement since you took the leap into entrepreneurship - or maybe you haven't been stashing enough away - you don't want to miss today's episode.  My friend Kristen gives us the inside scoop on how to best save for retirement as well as what to consider when you are creating an exit strategy for your business.  No exit strategy?  No time like the present to start thinking your way through the process.  
We also talk about the importance of money mindset in reaching your financial goals and how to shift your mindset to be as abundant and profitable as possible.
Join me as Kristen talks funds, tax options and ways to invest to make the most of your post entrepreneurial future. 
Find Out More About Kristen
Facebook
LinkedIn
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13. Writing Action Provoking Content and Blogging in 2019 With Cari Twitchell

It's time to start thinking about 2019.  All the episodes from now through January are planned to get you prepped, ready, locked and loaded to take 2019 by storm.  I thought the perfect place to start, would be that area that everyone puts on their ENDLESS To Do List.  Blogging and creating content consistently.  This week I am talking to content expert and copywriter, Cari Twitchell of Custom Content Solutions.  Cari gives us actionable tips to brainstorm blog ideas, how to create a plan to be consistent, add some SEO and get engagement with your content.  She even created a SUPER special FREEBIE just for you!  You can grab it with the link below.
If your content to-do list continues to taunt you, this is the episode to help you get a handle on your copywriting once and for all before the New Year arrives.  Tune in for actionable tips to get your blogging, copywriting and content creation going in the right direction before 2019 arrives.
 
Listen to the entire episode here:
[smart_track_player url="https://feedu.podbean.com/mf/play/4vn3ai/013_Cari_Twitchell.mp3" social_linkedin="true" social_pinterest="true" social_email="true" ]
Resources Mentioned:
Answer The Public
Mike Michalowicz-The Pumpkin Plan-Profit First
 
Grab Carrie's FREE Download:  https://alisaconner.com/013Download
 
Find Out More About Cari
Custom Content SolutionsLinkedIn
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12. What You Need To Know About GDPR, Terms and Conditions and Privacy Policies As An Entrepreneur With Attorney Aiden Durham

This week's episode covers legal ease in a down to earth manner.  My guest Aiden Durham talks about the intricacies of GDPR (General Data Protection Regulation) Compliance and why it matters even if you don't have customers in the European Union.  GDPR is a requirement (currently active in the European Union, but also some other states in the US-think California and Vermont.  Data Protection is big business (think Facebook data breach last year) and several other states are already taking additional action on protecting consumer data.  I've linked to the state laws passed in 2018.
Aiden covers the essentials for your website and your business to ensure that you are compliant, including Terms and Conditions, Privacy Policy and SSL for your website.  Fun fact, did you know that if you don't meet Google's security requirements with an SSL your website is ranking lower.  Google also isn't messing around with security measures.  Tune into this week's episode to get up to speed and ahead of the curve when it comes to online security for your business. 
 
Resources Mentioned:
Data Protection Report For State Laws Passed In 2018
Write Your Own Terms and Conditions FREE Download
 
Find Out More About Aiden
180lawco.com
Twitter
YouTube
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11. Gratitude, Grounding & Growth In Your Business

This week's episode is in preparation for Thanksgiving Eve.  I walk you through the science of becoming grounded and embracing gratitude in order to grow your business.  I give you several ways to ground yourself so that you can remove the clutter, unfocused behavior and feeling of overwhelm that we often feel as entrepreneurs. 
I also give you some less known ways to ground yourself throughout your day.  I spend much of the end of the episode giving you the science behind embracing and using gratitude daily, as well as, some fabulously easy gratitude exercises you can implement right now.
Join me for this special episode and for a moment when I get to say thank you to you for supporting me, listening to this podcast and being a part of my life.  Thank you!  Happy Thanksgiving!  ~ Alisa
Resources Mentioned:
Tree PoseMountain PoseInsight Timer AppPsychology Today, Science Behind GratitudeDoterra Essential Oils
Cyprus
Myrrh
Sandalwood
Patchouli
Frankincense
Spruce
Doterra Grounding Blend
Find Out More About Alisa
alisaconner.com
Facebook
Instagram
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10. Intentional Goal Planning For An Awesome 2019 With George Carroll

This week's episode is part of a series to get your 2019 started with a bang.  My guest George Carroll talks to us about intentionally focusing on our goals and marking out our SMART plan to achieve what we want to achieve today, tomorrow and next year.  George's enlightening look at how to achieve your greatest desires mixed with his humor is a great combination.  Enjoy this week's episode and don't forget to grab the "The Wheel of Life Exercise" to help you get focused on what you want to achieve this year.
[18:25] "If we can consistently focus on what we desire, our brain will help us find the resources to bridge that gap from where we are to where that goal is. So if I can offer one tool that will enhance your goal achievement, a potential at least tenfold is just get clear on your goals and write them down once a day."
[26:37] It's just simply about recognizing like step one, recognizing, okay, that's my brain, just trying to keep safe, and then taking a couple of deep breaths in because when you're in a stress response, like your creativity, your genius is all shut off. So I get back into getting out of my Mengele, getting out of the stress response and getting back into my creative mindset, getting back into my genius mindset so that I can think clearly on it.
[31:16] "NLP (Neuro-Linguistic Programming) can really help eliminate fears and phobias in a matter of a few hours if one is ready for change."
 
 
Resources Mentioned:
Psycho- Cybernetics by Maxwell MaltzWheel of life ExerciseGreatest Year of Your Life Event - Buy one get on free ticket until November 30th
Find Out More About George
gcspeaker.com
Facebook
YouTube
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9. Finding Your Ideal Client Through Speaking With Phylecia Jones

Speaking from the stage can be downright terrifying to some people.  It is, in fact, the #1 fear in the world.  However, if you can get in front of the right audiences and on the right stages, you can grow your audience, increase your authority and even build your business faster.  This week I sit down with Phylecia Jones of Keeping Up With Mrs. Jones and she dishes the inside secrets of how she's getting on so many well-known stages and even landed a TED Talk.  Tune in to get the scoop on how to feed your business through speaking.
Don't Miss These Tidbits:
[08:06] "You know, I think speaking chose me. I try to avoid speaking. It really is. I'm an introvert at heart. I have a degree in computer science and I was a lab rat while I worked for the navy and I was good as a lab rat in, but I did have a secret side. I was a professional cheerleader, so I'm a little oddball at times, but I went through a coaching program and one of the modules was about growing your business through marketing and speaking was one of them. And I remember I just kept flipping past that little section like, yeah, I don't want to do this."
 
[10:25] "I always say, just get the ovaries to ask. I'm just asked to, hey, can I get on your stage, can I, can I share my story or can I share some tips that have worked with me?"
 
[16:13] "my husband gave me an idea while we were walking the dog and, and he's a Gamer. He watches people playing video games on twitch and if you don't know what twitches those search it, it is like a nerd haven for all gamers. We don't adult very well in our house, but he was telling me that in order for those, those guys that he watched to grow their subscription base in there, watch your basis that they live stream from five to eight hours every day up to two years. And I was like, Whoa, you know, and my husband, he watches him. He's watching them right now. And, and I was like, I don't know if I can live stream that many hours."
 
[19:07] "But it really is a weird thing when you go to a conference. They were like, Hey, I've been watching you every morning. It's like, okay, that's cool and creepy at the same time. Who are you?"
Resources Mentioned:
The 7 Minute Mentor Podcast
Find Out More About Phylecia
www.keepupwithmrsjones.com
Facebook
Instagram
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